Perception Is Our Future

Nebraska football is missing the most important ingredient that once made it prosper. That ingredient is the perception of dominance and Nebraska allowed itself to lose this powerful weapon in return for B1G conference money.

Why is the “Perception of Dominance” so important to a brand like Nebraska? Let’s structure out the basic concept that Nebraska perfected over the course of ~100 years (and then abandoned in the early 2000s) to find out.

**The Perception of Dominance Success Model**

• Build positive perception of your team by securing wins in an easier conference or by structuring a more manageable schedule

• Recruit more impactful players using an improved win ratio as leverage

• Build up your roster with higher recruited players to further fortify the perception that your team is dominant

• Schedule 1-2 higher ranked teams towards the tail end of the season to use as a measuring stick for your teams progress. Your team will have improved odds at winning against these higher ranked teams as your roster has an energized winners mentality and they haven’t had to use up their bodies playing the physical gatekeepers that you would find in a more competitive conference. (Think of the off year Wisconsins and up year Iowas)

• As this model progresses you will build up your roster’s talent level until you are able to topple one of those more talented high ranked teams. Beating those teams then attracts more positive attention from recruits and enters your team into playoff conversation.

This is the same model that some other modern day teams such as Clemson/Notre Dame/and even Frost led UCF have used to outperform NU in the current college football landscape. This structure allows for teams with less resources to accrue momentum at an easier rate, which results in a greater accumulation of player talent and fan based funding.

Do you think Nebraska could benefit from this? What do you think?

/theory

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